Empowering mothers through social gathering, cheese and wine
By using sophisticated visuals, we were able to express this business’s purpose and drive their costumers towards their vision of becoming a snarky wine bar for the suburban upper middle class mothers.
With enough variety to account for all useful and creative applications, the logo we designed was playful, recognizable and full of character.
Relatability
We made the visuals form a connection with the audience by being very elegant and feminine.
Patterns
Patterns truly give depth to a brand
— and these were crafted to bring a fun and creative element to the visual communication system.
After we powered the client with this refreshed look, the perfect opportunity was created for their audience to feel excitement in their experience and choose this spot as the go to for their limited amount of time devoted to social gathering.